Marketing To Teens: Avoiding Health Or Warning Letters
A secretive e cigarette company which includes captured millions of dollars in profits annually by exploiting a loophole has said it is temporarily suspending sales in the U.S. till further notice. However, regardless of the news, the business’s website still lists several other countries where the product is available. Eightvape Coupon The company, based in Canada, markets Puff Bar as an electronic cigarette which you can use as being a regular cigarette. The only difference is that when you light up Puff Bar, it mimics the appearance and feel of a genuine cigarette. Actually, some consumers have compared the puffing action of the merchandise compared to that of a cigarette, and smokers around the world have embraced the new product with both hands.
The Puff Bar premiered in Canada in January, with plans to enter other countries shortly. In spite of the recent launch, the web site still lists several countries where in fact the product is not available. Among the countries list may be the U.S., where the product is specifically targeted at younger consumers. The U.S. is not the only country where the Puff Bar cannot currently be purchased. Based on the website, there are no plans to release the product in the U.S., though it remains the goal of the company to make the product obtainable in the U.S.
A company representative in Canada told Canadian television station CPolitics that there was “no immediate plan” to sell the Puff Bar in the U.S. She denied reports in the media that the company was considering bringing the merchandise to the American market, and instead referred all inquiries to the European company’s home country. The representative did not mention the loophole that allowed the product to be sold in Europe, or the chance that the loophole have been discovered before the product premiered in Canada. The U.S. patent office has ordered the trademark to be granted to both names used to generate the e cigarette, which are Smaxx and Vapro. As the Puff Bar continues to be illegal in the U.S., it might be difficult for manufacturers to ship their products in to the country.
There are a few arguments against allowing flavored e cigarettes in the U.S. Many public health experts fear that flavored the Cigs contain a level of nicotine that’s too high to be healthy. They also fear that children may be enticed to smoke with flavors that appeal to their more sensitive psychological needs. One reason that the U.S. patent office has allowed the Puff Bar to be sold in Canada is due to its safety. The product is regulated by Canadian law and is required to meet standard quality controls.
The Puff Bar also is apparently safer than its pre-filled counterparts. It generally does not contain any nicotine and only includes a little bit of propylene glycol, an ingredient that is commonly used to market cleanliness and prevent greasy foods from spreading. The propylene glycol in the Puff Bar also serves to help make the product attractive to younger consumers, as it tastes good.
Like all vaporizers, the Puff Bar also allows users to remove nicotine without needing real tobacco. The ingredients in puffs ensure that there is no contact between the smoker’s mouth and the merchandise, thus eliminating the chance for nicotine to be absorbed through your skin. Unlike a traditional cigarette, the user does not have to carry the Puff Bar in place. With the puff bar, the complete surface of these devices is covered with heat-sensitive material, which ensures that the Puff Bar does not emit smoke.
The U.S. Food and Drug Administration remain examining the Puff Bar to determine whether or not it takes its hazard to public health. This loophole in international patent law allows manufactures to advertise their products based on names that do not represent any health dangers, such as for example “The Puff”. The loophole in U.S. patent law allows manufacturers to capitalize on potential names that sound similar to well-known brands without developing a public health risk. For example, one company has trademarked the word “Candy” and developed several variations of its product, including bag of chips and mixed bag bag of chips. Having less health or trademark significance will not appear to have hindered the business from selling the products to the public.
The lack of health or warning letters on each of the major tobacco products can help contribute to the current wave of youth smoking that began in the U.S. However, many teens have considered electronic cigarettes as a healthier way to enjoy their daily dose of nicotine. As a way to reduce the appeal of the puff bar to teens, manufacturers will have to include more health-related language on the marketing materials.